Smart Buyer Persona Building Kit

How to Create Smart Buyer Personas

This buyer persona DIY kit walks your through the process of building buyer personas from scratch. It includes:


  • What personas are and why your business needs them
  • A step-by-step guide to gather data and exploit it
  • Albert E. complete buyer persona profile
  • A template to create your own
  • A checklist to track progess and assign tasks

Knock knock.... Who's there?